Verizon FiOS asked us to help them become a credible resource for the small business owners who used their services.

We knew that small business owners have to wear many hats. They play so many roles: owner, marketer, accountant, web designer, IT guy, and many more. FiOS and their technology/services really have the ability to empower small businesses. Knowing that, we concepted and created a new small business hub, called Small Biz Resources, where those users could easily find subject matter expertise, entrepreneurial advice, tips, tools, and other resources that can help grow their business.

The result? Verizon FiOS became a PARTNER to their small business customers, instead of just a service provider.

My Inputs:
- Content Strategy
- UX
- User Research
- Concepting
- Copywriting
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